How to use mobile as a bridge between digital and physical [via ClickZ] The proliferation of mobile technology is changing how consumers engage with advertisers (and vice versa). Mobile is quickly positioning itself as the link between the offline and online advertising universes, presenting marketers with real-time opportunities never before imagined. Check out this great …
How to make mobile the bridge between online & offline Read More »
The Event We were honored to have opportunity to speak at Digital Religion 2015. Organized by Marketing Magazine and the Canadian Marketing Association, Digital Religion brought digital thought leaders together to discuss technology’s impact on consumer behaviour and how marketers can take advantage. Our Presentation Our presentation, titled “The Future of Shopper of Marketing is …
Here’s LINKETT in 3 steps, from a Shopper’s perspective. We’ve spent a lot of time looking at how LINKETT works from a marketer’s perspective, but now let’s take a closer look at the shopper’s experience. LINKETT helps brands and retailers engage the next generation of shopper by creating a seamless, value-adding campaign experience. At a functional level, our technology …
How LINKETT Works Infographic [Shopper Perspective] Read More »
Here’s LINKETT in 4 steps, from a Marketer’s perspective. We combine the latest advertising technologies to better connect with today’s in-store shoppers. For brands, this means better influencing and understanding shoppers to help boost sales. For retailers, this means helping them engage and understand the next generation of shoppers. Regardless of the application, everyone wants to …
How LINKETT Works Infographic [Marketer Perspective] Read More »
